Software developers work rhetorically to make meaning through the
code they write. In some ways, writing code is like any other form
of communication; in others, it proves to be new, exciting, and
unique. In Rhetorical Code Studies, Kevin Brock explores how
software code serves as meaningful communication through which
software developers construct arguments that are made up of logical
procedures and express both implicit and explicit claims as to how
a given program operates.
Building on current scholarly work in digital rhetoric, software
studies, and technical communication, Brock connects and continues
ongoing conversations among rhetoricians, technical communicators,
software studies scholars, and programming practitioners to
demonstrate how software code and its surrounding discourse are
highly rhetorical forms of communication. He considers examples
ranging from large, well-known projects like Mozilla Firefox to
small-scale programs like the 'FizzBuzz' test common in many
programming job interviews. Undertaking specific examinations of
code texts as well as the contexts surrounding their composition,
Brock illuminates the variety and depth of rhetorical activity
taking place in and around code, from individual differences in
style to changes in large-scale organizational and community
norms.
Rhetorical Code Studies holds significant implications for digital
communication, multimodal composition, and the cultural analysis of
software and its creation. It will interest academics and students
of writing, rhetoric, and software engineering as well as technical
communicators and developers of all types of software.