"Links" are among the most basic -- and most unexamined -- features
of online life. Bringing together a prominent array of thinkers
from industry and the academy, The Hyperlinked Society addresses a
provocative series of questions about the ways in which hyperlinks
organize behavior online. How do media producers' considerations of
links change the way they approach their work, and how do these
considerations in turn affect the ways that audiences consume news
and entertainment? What role do economic and political
considerations play in information producers' creation of links?
How do links shape the size and scope of the public sphere in the
digital age? Are hyperlinks "bridging" mechanisms that encourage
people to see beyond their personal beliefs to a broader and more
diverse world? Or do they simply reinforce existing bonds by
encouraging people to ignore social and political perspectives that
conflict with their existing interests and beliefs?
This pathbreaking collection of essays will be valuable to anyone
interested in the now taken for granted connections that structure
communication, commerce, and civic discourse in the world of
digital media.